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Post by hsrose on Jan 12, 2018 16:27:38 GMT -6
We will be doing a real game program this season and I'm trying to figure pricing for the ads. I'm not having the players get the ads, I'm working directly with the businesses.
For those of you that produce/publish/sell game programs (and I'm talking 30-40 pages, full color, full bleed, heavy cover type publications, not the bad copies of copies we've had here the past 5+ years), what do you charge for the ads? I'm looking to go with 1/8, 1/4, 1/2, and full page add sizes, starting with $50 for a 1/8 ad (just a bit larger than a business card). We're a small, rural area spread over about 30 miles along a mountain highway so we don't have a lot of national chains here, mostly local guys that are parents and such.
What's your ad revenue model?
Also, any recommendations of online print shops?
Thanks
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Post by wolfden12 on Jan 12, 2018 18:44:36 GMT -6
Quarter Page Black/White - $125/Color - $175 Vertical only, 3 5/8" x 4 7/8"
Half Page Black/White - $200/Color - $275 Vertical, 3 5/8" x 9 7/8". Horizontal, 7 1/2" x 4 7/8"
Full Page Black/White - $400/Color $500 Vertical, 7 1/2" x 9 7/8"
We offer 7 premier color pages on a first come, first serve basis for $750 - 7 1/2" x 10"
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